The Brief
We’re sure you’ve done all you can to make this Giving Tuesday your best fundraising day yet. But just in case, we’ve rounded up what we think are some of the best resources the RelSci blog has featured to help make the day a rousing success.
We’re sure you’ve done all you can to make this Giving Tuesday your best fundraising day yet. But just in case, we’ve rounded up what we think are some of the best resources the RelSci blog has featured to help make the day a rousing success.
1. 5 ways nonprofits can get more out of their social media
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Because before the ice bucket challenge stole its spotlight, Giving Tuesday defined hashtag activism. How can you make sure your nonprofit is in on the social media game?
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2. Nonprofit Viral Marketing: 4 steps to create your best video
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These days, social media is fueled by video. So you had best find your visual storytelling sweet spot, and fast, or eyeballs will be looking elsewhere. Need we remind you that those eyeballs, today and everyday, are attached to potential supporters?
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3. Corporate Philanthropy: How to leverage your relationship capital for good
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Many organizations match their employees’ donations; others give on their own. Either way, shouldn’t they be sending their donations your way? If you are still looking for a corporate partner, here are 4 ways to persuade an organization to buddy up with you.
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4. 5 ways to keep your board members happy
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Hint: It starts with clear communication. Hint no. 2: What keeps board members sticking around keeps grassroots donors involved too.
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5. The new nonprofit gulf
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Speaking of communication: Are you speaking the same language as your donors? These days, donors are asking for more and more information from nonprofits. You need to have answers at the ready. We know one thing they’ll want to hear about: your Giving Tuesday success.
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RelSci helps create competitive advantage for organizations through a crucial yet vastly underutilized asset: relationship capital with influential decision makers.
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