Buzzfeed vs. Gannett: Can old-school media catch up to the current digital whiz kid? 

?Media giant Gannett Co. announced a series of changes last week, from splitting into two companies—print and digital/broadcasting—to significant reorgs across several of its newsrooms, with? ?one goal? ?being to attract a wider and younger digital audience. But does this old-school operator have the right stakeholders to play on the turf of whiz kids like Buzzfeed? Gannett’s board is certainly more diverse, but as Buzzfeed’s rocket-like ascent has shown, that may no longer matter in the world of digital content.?

RelSci is a technology solutions company that helps create competitive advantage for organizations through a crucial yet vastly underutilized asset: relationship capital with influential decision makers. 

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